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If you’re struggling to find the right price for your services, you’re not alone. Pricing can feel like a balancing act, too high, and clients hesitate; too low, and you’re leaving money on the table. But it doesn’t have to be a guessing game.
Here’s the reality:
Most entrepreneurs face pricing challenges because they don’t have a clear strategy. Without understanding your unique value, you’re stuck competing on price and risking burnout by over-delivering for less.
The good news?
There’s a better way. With the right tools and insights, you can crack the code to pricing and set yourself up for sustainable growth.
I charged $500 for my first website. A year into my business, I was still charging $500—all because I didn’t believe I could ask for more.
I GET IT.
I’ve been where you are, stuck in the same pricing trap. My superpower is helping you confidently break free from undercharging. With a unique blend of personal experience, strategic thinking, and client-focused insights, I guide you through the exact steps I’ve used to turn uncertainty into clarity, and hesitation into confident pricing.
You need a pricing strategy that works for your business—one that reflects your expertise, resonates with your ideal clients, and helps you hit your goals.
That’s where the ValueMap comes in.
The ValueMap is your personalized pricing blueprint. It’s not just about setting numbers, it’s about building a pricing model that feels good, works with how you want to run your business, and positions you as the go-to provider for your ideal clients.
This isn’t one-size-fits-all. It’s tailored specifically to your business, your services, and your goals.
I'm Ready To Book My ValueMap
All pricing in CAD
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I'm Ready To Book My ValueMap
"What if I’m not ready to raise my rates?"
This session is designed to help you build the confidence and clarity to know exactly when and how to raise your rates. You’ll leave feeling prepared, not pressured.
"I’ve tried raising my rates before, but it didn’t work. What’s different this time?"
We’ll work together to create a pricing strategy rooted in your unique value, backed by confidence and practical tools to ensure this time you succeed.
"I’m worried my market won’t support higher prices. What should I do?"
We’ll dive into your specific market and help you uncover ways to communicate value so that clients are willing to pay more.
"What happens after I get my ValueMap?"
You’ll receive a detailed report with your new pricing model, service tiers, and a rollout plan. If you’d like help implementing your strategy, the ValueMap includes a proposal for ValueShift, my implementation service.
"What if I don’t know how to explain my value to clients?"
That’s where I come in! The ValueMap isn’t just about numbers, it’s about creating a pricing strategy and narrative that clearly communicates the value you deliver. You’ll leave with tools to confidently present your pricing to clients.
"How do I know this will work for my business?"
Every ValueMap is customized to your unique business, services, and goals. This isn’t a cookie-cutter approach—it’s a personalized strategy designed to help you price your services confidently and sustainably.
"What if I have more questions after I receive my ValueMap?"
I’ve got you covered! Your ValueMap includes a follow-up proposal for the ValueShift if you’d like additional support implementing your pricing strategy.