Confident Pricing Starts here.

Uncover your unique value and create a pricing strategy designed to transforms your business. 

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Ready to Price with Confidence?

Why pricing feels so hard (and how to fix it)

If you’re struggling to find the right price for your services, you’re not alone. Pricing can feel like a balancing act, too high, and clients hesitate; too low, and you’re leaving money on the table. But it doesn’t have to be a guessing game.

Here’s the reality:
Most entrepreneurs face pricing challenges because they don’t have a clear strategy. Without understanding your unique value, you’re stuck competing on price and risking burnout by over-delivering for less.

The good news?
There’s a better way. With the right tools and insights, you can crack the code to pricing and set yourself up for sustainable growth.

I Empower Service Providers to Take Control of Their Pricing

I charged $500 for my first website. A year into my business, I was still charging $500—all because I didn’t believe I could ask for more.

I GET IT.

I’ve been where you are, stuck in the same pricing trap. My superpower is helping you confidently break free from undercharging. With a unique blend of personal experience, strategic thinking, and client-focused insights, I guide you through the exact steps I’ve used to turn uncertainty into clarity, and hesitation into confident pricing.

You need a pricing strategy that works for your business—one that reflects your expertise, resonates with your ideal clients, and helps you hit your goals.

That’s where the ValueMap comes in.

Get Pricing Clarity with a ValueMap

The ValueMap is your personalized pricing blueprint. It’s not just about setting numbers, it’s about building a pricing model that feels good, works with how you want to run your business, and positions you as the go-to provider for your ideal clients.

This isn’t one-size-fits-all. It’s tailored specifically to your business, your services, and your goals.

The ValueMap is perfect for you if:

  • You’re a service-based business owner who’s tired of guessing at your rates.
  • You want to attract clients who value your work (and are happy to pay for it).
  • You need a pricing model that’s strategic, sustainable, and feels aligned with the business you’re building.
In this two-hour ValueMap session, we’ll dig beneath the surface of your current pricing to uncover what’s truly holding you back. Together, we’ll identify the unique strengths in your services and design a strategy that empowers you to charge with confidence. This isn’t just about finding a number; it’s about equipping you with the insights and direction needed to align your pricing with the true value of your work. By the end, you’ll have a clear path forward and the confidence to make it happen.

What We'll Cover:

  • Current Pricing Assessment
    We’ll start by examining your current pricing model, identifying what’s working and where you may be leaving money on the table. This sets the foundation for a more strategic approach.
  • Uncovering Your Unique Value
    Together, we’ll dig into what truly sets your services apart, uncovering the unique value that clients can’t find elsewhere. This clarity will guide your pricing to reflect your true worth.
  • Strategic Pricing Opportunities
    We’ll identify new ways to position and price your services, so you can confidently charge rates that align with the value you deliver and attract clients who appreciate it.
  • Personalized Action Plan
    Leave with a clear, actionable roadmap for implementing your new pricing strategy, designed to support your business goals and set you up for sustainable growth.

Investment: $1,500

I'm Ready To Book My ValueMap

 All pricing in CAD

Not sure if the ValueMap is right for you?
Book a free 15 minute chat with me.

The ValueMap is a one-time investment designed to set you up for long-term success.

How It Works

Step 1: Book Your ValueMap
Click below to secure your session. After booking, you’ll receive an intake form to help me understand your business and goals.

Step 2: Strategy Session
In a 2 hour session, we’ll:
  • Review your current pricing and business goals.
  • Explore service offerings and pricing strategies.
  • Collaboratively refine deliverables in real time, so you leave feeling confident and clear.

Step 3: Your ValueMap Report
Within five business days, you’ll receive your personalized ValueMap, which includes your pricing model, service tiers, rollout plan, and a proposal for ValueShift.

Ready To Map Out Your Pricing?

Click below to book your ValueMap session and create a pricing strategy that works for you, not against you.

I'm Ready To Book My ValueMap

Frequently Asked Questions

"What if I’m not ready to raise my rates?"
This session is designed to help you build the confidence and clarity to know exactly when and how to raise your rates. You’ll leave feeling prepared, not pressured.

"I’ve tried raising my rates before, but it didn’t work. What’s different this time?"
We’ll work together to create a pricing strategy rooted in your unique value, backed by confidence and practical tools to ensure this time you succeed.

"I’m worried my market won’t support higher prices. What should I do?"
We’ll dive into your specific market and help you uncover ways to communicate value so that clients are willing to pay more.

"What happens after I get my ValueMap?"
You’ll receive a detailed report with your new pricing model, service tiers, and a rollout plan. If you’d like help implementing your strategy, the ValueMap includes a proposal for ValueShift, my implementation service.

"What if I don’t know how to explain my value to clients?"
That’s where I come in! The ValueMap isn’t just about numbers, it’s about creating a pricing strategy and narrative that clearly communicates the value you deliver. You’ll leave with tools to confidently present your pricing to clients.

"How do I know this will work for my business?"
Every ValueMap is customized to your unique business, services, and goals. This isn’t a cookie-cutter approach—it’s a personalized strategy designed to help you price your services confidently and sustainably.

"What if I have more questions after I receive my ValueMap?"
I’ve got you covered! Your ValueMap includes a follow-up proposal for the ValueShift if you’d like additional support implementing your pricing strategy.